Heritage Interpretation

Interpretation is both a process of explanation and a vital management tool for organisations and site managers. It is a part of the communication process that helps to relate a site to its audience, to engage positively with the community and to generate support and understanding about people and places. It can also be an integral part of the marketing process.

Our aim in interpretation is to develop innovative and fun ideas that help to bring places alive and develop rapport and enthusiasm in audiences. Our broad understanding and experience in heritage and biodiversity management enables us to consider the ‘big picture’ for an organisation or site and the vital linkages between interpretation and site management. We work at all levels, from preparing strategic plans to delivering interpretation programmes and producing leaflets.

In our practical interpretation work we work closely with designers, printers and sign production companies to provide a complete interpretation production service. We research and prepare interpretation materials including leaflets, guides, brochures, panels, exhibitions and newsletters, and develop exciting interpretation and learning programmes. We also evaluate existing interpretation provision for clients to assist with project and development funding bids.

Our work includes;

• Heritage strategies and interpretation plans for sites, communities and regions, and provision of strategic advice on interpretation services
• Access and Audience Development Plans in conjunction with HLF bids
• Interpretive media including outdoor panels, walks packs and trail leaflets for local authorities, the National Trust and other NGO's
• Review and evaluation of interpretation services for sites and organisations
• Preparation and delivery of live interpretation and storytelling programmes to people and places